On your website, you can easily track and figure out Your visitors Where they are from What they came here looking for What content of yours they actually found interesting And so on… So, what helps you gather the insights? Well, it’s all thanks to the available analytics products. Out of the many that are there, Google Analytics offers one of the best solutions for compiling data on the speed, performance, and improvement areas of your website. It provides valuable inputs about your web properties that you can use to optimize your website(s) and add up to your brand’s online visibility. Besides the data highlighted above, you can also compile detailed reports on How users may be using your website Where your website may be failing The pages that have the highest bounce rate The quality of your landing pages The conversion rates of your campaigns And, these aren’t all – there’s a lot more insight on diverse aspec...